About Jersey Mike's
Jersey Mike's Subs is one of the fastest-growing sandwich franchises in the US, with over 2,500 locations and a reputation for high-quality, fresh-sliced submarine sandwiches. Founded in 1956 in Point Pleasant Beach, NJ, the brand began franchising in 1987 and has accelerated growth dramatically in the past decade, consistently ranking #1 in customer satisfaction among sandwich brands.
Jersey Mike's differentiates itself through its commitment to fresh ingredients — meats and cheeses are sliced to order in front of customers. The brand has been investing heavily in digital technology and delivery partnerships. Private equity firm Blackstone acquired a majority stake in 2023, which is expected to fuel further growth. The brand actively targets markets where Subway has oversaturated.
Frequently Asked Questions
How much does a Jersey Mike's franchise cost?
The initial franchise fee is $18,500. Total investment ranges from $194,000 to $954,000 depending on location size and buildout.
Is Jersey Mike's better than Subway?
Jersey Mike's consistently outranks Subway in customer satisfaction surveys due to its fresh-sliced ingredients, quality bread, and made-to-order experience. Jersey Mike's AUVs (~$1.1M) also exceed Subway's.
What are Jersey Mike's ongoing fees?
Jersey Mike's charges 6.5% royalty plus 1% advertising fund, totaling 7.5% — the 1% marketing fee is one of the lowest in the industry.
Who owns Jersey Mike's now?
Blackstone acquired a majority stake in Jersey Mike's in 2023, with founder Peter Cancro retaining significant ownership and leadership. Blackstone's investment is expected to accelerate international expansion.
How many Jersey Mike's can I own?
Jersey Mike's encourages multi-unit development and requires most new franchisees to commit to a multi-unit development agreement.