Domino's Franchise Fee 2026

Full breakdown of startup costs, royalty fees, and what it really costs to open a Domino's.

Fast Food / QSR Initial Fee: $10,000

💰 Fee Breakdown — 2026 FDD Data

Initial Franchise Fee
$10,000
Total Investment
$145K – $547K
Royalty Fee
5.5% of gross sales
Marketing / Ad Fund
6% of gross sales

About Domino's

Domino's is the world's largest pizza company by global retail sales, with over 19,000 locations in 90+ countries. Founded in 1960, Domino's pioneered the delivery-focused pizza model and has become a technology leader in the restaurant industry, with digital orders representing over 80% of US sales. The brand's stock (DPZ) is often cited as one of the best-performing restaurant stocks of the past decade.

Domino's has a low initial investment relative to other major QSR brands thanks to its delivery/carry-out focused model — no dining room required. The brand's technology platform, including its AI-powered ordering system and 30+ ways to order, gives franchisees a significant competitive advantage. Domino's has an extremely high franchisee satisfaction rate and is known for its transparent franchise economics.

Is Domino's a Good Franchise?

✅ Pros

  • Lowest QSR startup cost ($145K+)
  • No dining room needed — lower overhead
  • Industry-leading technology platform
  • 80%+ digital ordering rate
  • Strong average unit volumes (~$1.3M)

❌ Cons

  • 5.5% royalty + 6% marketing = 11.5% total
  • Delivery labor costs rising
  • Intense competition from third-party delivery apps
  • Driver availability challenges
  • Pizza market commoditization

Frequently Asked Questions

How much does a Domino's franchise cost?
The initial franchise fee is $10,000 — one of the lowest in QSR. Total investment ranges from $145,000 to $547,000 for a delivery/carry-out focused location.
What are Domino's ongoing fees?
Domino's charges a 5.5% royalty fee plus 6% advertising contribution, totaling 11.5% of gross sales — among the higher combined rates, offset by strong AUVs.
How much does a Domino's franchise make?
Average Domino's locations generate approximately $1.3 million annually. Top performing stores in dense markets can exceed $2 million.
Do I need restaurant experience to open a Domino's?
Domino's prefers candidates who will work in their stores, particularly those who start as delivery drivers or managers and work up to ownership through their franchisee-in-training program.
How many Domino's locations can I own?
Domino's actively encourages multi-unit ownership. Many of their top franchisees own 10–50+ locations.
📋 Disclaimer: Fee information is based on publicly available Franchise Disclosure Documents (FDDs) and is provided for informational purposes only. Fees change annually — always obtain the current FDD from the franchisor before making any investment decisions. This is not financial or legal advice.