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Swig Franchise Fee (2026)

Coffee & Beverages · Franchise Info
Initial Franchise Fee$30,000–$40,000
📊 Total: $280K–$450K💰 Royalty: 6%

About Swig

Swig is a Utah-based dirty soda and specialty drink franchise with 100+ locations, founded in 2010 in St. George, Utah. Known for popularizing 'dirty soda' — soda customized with cream, coconut milk, flavored syrups, and toppings — Swig has a passionate following in the Mountain West.

Swig's dirty soda concept — effectively a customizable soda bar — fills a unique niche that traditional coffee shops and smoothie concepts don't address. The brand's Mormon-country roots mean no alcohol or coffee, creating a product lineup that's distinctly regional and values-aligned.

Fee Breakdown

Initial Franchise Fee$30,000–$40,000
Total Investment Range$280K–$450K
Royalty Fee6%
Marketing / Ad Fund2%

Based on publicly available FDD data. Always review current FDD before investing.

Pros & Cons

✅ Pros

  • ✓ Pioneer of the dirty soda category with no major national franchise competitor
  • ✓ Drive-through model maximizes throughput efficiency
  • ✓ Low startup costs relative to coffee shop concepts
  • ✓ Passionate regional following driving rapid expansion

⚠️ Cons

  • ✗ Dirty soda concept awareness is limited outside Mountain West states
  • ✗ Values-based brand positioning may not translate broadly
  • ✗ Regional brand requires significant marketing investment for national expansion

Frequently Asked Questions

How much is the Swig franchise fee?
The Swig initial franchise fee is $30,000–$40,000. Total investment ranges from $280K–$450K.
What is the total cost to open a Swig franchise?
Total investment to open a Swig franchise ranges from $280K–$450K, including the $30,000–$40,000 fee, real estate, build-out, and working capital.
What is Swig's royalty fee?
Swig charges a royalty of 6%. Additional marketing fund: 2%.
Is Swig a good franchise?
Review the current FDD and speak with existing franchisees to evaluate whether Swig fits your market and investment goals.
How do I apply for a Swig franchise?
Contact Swig's franchise development team directly or submit a request through our contact form.

Get Swig Info

Request availability, investment details, and qualification requirements.

Initial Fee
$30,000–$40,000
Royalty
6%
Check My Eligibility →Request Franchise Info

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