About Home Instead
Home Instead is one of the world's largest home care franchise networks with 1,200+ locations in 13 countries. Founded in 1994 in Omaha, Nebraska, it was acquired by Honor Technology in 2021, combining franchise scale with technology-driven care management.
Home Instead's acquisition by Honor Technology brings sophisticated caregiver matching algorithms and care management platforms to franchisees, creating a tech-enabled competitive advantage. The brand's global presence and long operational history make it one of the most trusted names in senior home care.
Frequently Asked Questions
How much is the Home Instead franchise fee?
The Home Instead initial franchise fee is $50,000–$60,000. Total investment ranges from $140K–$225K, which includes buildout, equipment, inventory, and working capital. Contact a Home Instead franchise representative for current FDD details.
What is the total cost to open a Home Instead franchise?
Total investment to open a Home Instead franchise ranges from $140K–$225K. This includes the initial franchise fee of $50,000–$60,000 plus real estate, construction, equipment, training, and opening inventory costs.
What is Home Instead's royalty fee?
Home Instead charges a royalty fee of 5.5% on gross sales. An additional 2.5% marketing/advertising fund contribution is also required. These ongoing fees fund brand marketing and corporate support.
Is Home Instead a good franchise investment?
Home Instead has established brand recognition and a proven business model. As with any franchise, success depends on your market, execution, and local competition. Review the current FDD (Franchise Disclosure Document) and speak with existing franchisees before investing.
How do I apply to become a Home Instead franchisee?
To apply for a Home Instead franchise, visit their official franchise website or contact their franchise development team. You'll typically need to complete an application, review the FDD, attend a discovery day, and meet their financial qualification requirements.