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Firehouse Subs Franchise Fee (2026)

Fast Food & QSR ยท Franchise Info
Initial Franchise Fee $20,000
๐Ÿ“Š Total Investment: $138Kโ€“$1.1M ๐Ÿ’ฐ Royalty: 6% ๐Ÿ“ฃ Ad Fund: 3%

About Firehouse Subs

Firehouse Subs is a fast-casual sub sandwich franchise with 1,200+ locations, founded in 1994 in Jacksonville, Florida by former firefighters Chris and Robin Sorensen. The brand is known for its hearty, hot subs and its public safety foundation that has donated over $75 million to first responders.

Firehouse Subs is now owned by Restaurant Brands International (parent of Burger King, Popeyes, and Tim Hortons), providing franchisees with significant supply chain, technology, and marketing advantages. The brand's first responder mission creates strong community ties and differentiated brand storytelling.

Fee Breakdown

Initial Franchise Fee$20,000
Total Investment Range$138Kโ€“$1.1M
Royalty Fee6%
Marketing / Ad Fund3%
Min. Net WorthContact franchisor
Liquid Capital RequiredContact franchisor

Based on publicly available FDD data. Always review current Franchise Disclosure Document before investing.

Pros & Cons

โœ… Pros

  • โœ“ RBI ownership provides scale and supply chain advantages
  • โœ“ First responder mission creates powerful community goodwill
  • โœ“ Hot, made-to-order subs differentiate from cold sub competitors
  • โœ“ Strong corporate infrastructure from Restaurant Brands International

โš ๏ธ Cons

  • โœ— Sub sandwich category is highly competitive
  • โœ— RBI acquisition brings operational changes that some franchisees adjust to
  • โœ— Smaller brand awareness nationally vs. Subway or Jersey Mike's

Frequently Asked Questions

How much is the Firehouse Subs franchise fee?
The Firehouse Subs initial franchise fee is $20,000. Total investment ranges from $138Kโ€“$1.1M.
What is the total cost to open a Firehouse Subs franchise?
Total investment to open a Firehouse Subs franchise ranges from $138Kโ€“$1.1M, including the $20,000 franchise fee, real estate, build-out, equipment, and working capital.
What is Firehouse Subs's ongoing royalty fee?
Firehouse Subs charges a royalty of 6% on gross sales. An additional 3% marketing fund contribution is also required.
Is Firehouse Subs a good franchise to own?
Firehouse Subs has an established brand and proven business model. Review the current Franchise Disclosure Document (FDD) and speak with existing franchisees to evaluate whether it fits your market and goals.
How do I apply for a Firehouse Subs franchise?
To apply for a Firehouse Subs franchise, contact their franchise development team directly or submit a request through our contact form. You'll need to meet their financial qualification requirements and complete their discovery process.

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