Cousins Maine Lobster is a food truck and fast-casual franchise with 50+ locations, founded in 2012 in Los Angeles after appearing on ABC's Shark Tank. Known for authentic Maine lobster rolls, bisque, and tacos, the brand has built a devoted following in both food truck and brick-and-mortar formats.
Cousins Maine Lobster's Shark Tank origin story and celebrity investor (Barbara Corcoran) provide ongoing earned media and brand credibility. The brand's authentic Maine sourcing creates a genuine quality story in a food truck category often associated with lower-quality fare.
| Initial Franchise Fee | $80,000–$100,000 |
| Total Investment Range | $163K–$495K |
| Royalty Fee | 6% |
| Marketing / Ad Fund | 2% |
| Min. Net Worth | Contact franchisor |
| Liquid Capital Required | Contact franchisor |
Based on publicly available FDD data. Always review current Franchise Disclosure Document before investing.
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